Tourism Minister Stephanie Peacock visited Blackpool to assess the town’s visitor economy, as 10.6 million Brits plan UK overnight holidays this bank holiday, boosting the economy by £4.3 billion. Blackpool welcomed 23.2 million tourists in 2024, supporting 23,000 jobs and £2.15 billion in business expenditure. The government’s Great British Summer Savings scheme, ending 1 September 2026, offers discounts on attractions and leisure activities. Peacock emphasized tourism’s role in sustaining 2.4 million jobs and contributing £147 billion annually to the UK economy. A review of business rates for pubs and hotels in England and Wales, along with £3.38 million funding for visitor experiences, aims to support the sector. The government plans to welcome 50 million international visitors annually by 2030, with a new Visitor Economy Growth Strategy to drive sustainable growth.
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